One of the most important success factors for a website is to write high-quality articles, but there is a way to copy articles from other sites, which is smart, 100% legal, and we and the site win. which we copy.
The biggest mistakes in copying articlesMany website owners, even some who have been in the business for years, follow completely wrong methods for copying articles, the way they copy articles is not only illegal, but actually ends up hurting their very the website, in ways unimaginable.
Mistake 1: copying articles without any source
Copying articles word for word without express permission from the author of the article (Law L.2121/1993 ) constitutes intellectual property theft, the people who engage in copying articles and republishing themon their websites without a source they have no sense of legitimacy, but what they logically do not know is that, with this tactic, they destroy their own pages, the reason is that Google, since 2011 with the Panda update of the algorithm for Website Ranking - and subsequent Penguin renewal - actively penalizes copycats.
As they wrote on February 24, 2011 in the official Google Blog
"This update is designed to reduce the ranking of low-quality websites - websites that have low value for users, copy content from other websites, or pages that are simply not very useful"
The application of Panda update; 12% of all Google searches were affected, and some pages saw their overall traffic drop by as much as 80% . It should be noted that the reduction was on the entire site, not only on the pages with copied content. A few copied articles are enough for the whole site to be labeled as "low quality".
Mistake 2: copying articles without an active source
This is the worst tactic, because some site owners who follow it think they are doing the right thing, or even that they are legally covered (they are NOT). Essentially, they copy an article in its entirety, and at the bottom of it they write "Source: tadesite.gr" , like plain text, without an active link . Some copyists, in fact, are so stupid that they even misspell the source. For the same reasons as above, these sites are penalized as copycats by the Google algorithm.
This is the worst tactic, because some site owners who follow it think they are doing the right thing, or even that they are legally covered (they are NOT). Essentially, they copy an article in its entirety, and at the bottom of it they write "Source: tadesite.gr" , like plain text, without an active link . Some copyists, in fact, are so stupid that they even misspell the source. For the same reasons as above, these sites are penalized as copycats by the Google algorithm.
Mistake 3: copying articles with an active source to the home page
Having together with the copying of articles as a source the home page of the site, with an active link, is a step in the right direction, but it still ends up wrong. Google's algorithm is not going to appreciate this gesture, since the entire text has been copied word for word.
Mistake 4: copying actively sourced articles to the original articles
This is the most common misconception among website owners who want to do the right thing.
They believe, wrongly, that they can copy everything they want, in its entirety, as long as they put an active source at the bottom to the corresponding article on its home page. First of all, to fully republish an article, express permission is required from its creator - or whoever owns the copyright - to be legal. Second, Google recognizes "Syndication", the retransmission of an article with an active source to the original article, so the algorithm is not as strict as in other cases. But the issue is that in the search results for the specific article, only one publication of the article from one website will appear. And, in this case, whoever created the original article takes precedence. The smart, legal and productive method for copying articles
So we have seen that the tactics followed by an alarmingly large majority of website owners are harmful to their pages themselves, but what is the correct method for copying articles?
How to apply article copying to your own website
The method is simple, so you can copy any article you want from any website you want
- Find the article you like
- Write a short text of your own (200-300 words) that conveys the meaning of the article without being a copy. Don't be lazy and take the first paragraph or paragraphs as they are, they don't go through with Google.
- Take your own photos and screenshots from your computer, if we are talking about a technology article one or two are enough.
- Publish your own article with a different title, and put an active link at the end of the article to the exact page of the source article.
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